- Improving and enhancing the pilgrim’s experience during the stages of Hajj to implement the Guests of the Rahman service program, one of the programs of the Vision of Saudi Arabia.
- Ensure the completion of all tasks and operations with proper planning to guarantee their successful execution for the season’s activities.
- Preparing timelines and standardized models for task and operation execution.
- Developing the mechanisms implemented for the outlined plans to provide better services to pilgrims by selecting the best qualified human resources from the company’s employees for seasonal leadership positions to ensure achieving the desired aspirations.
- Regulating training programs for all workers during the season.
- Integration of technological systems to provide better service during the Hajj season.
- Application of mechanisms to measure the level of customer satisfaction for the services provided during the season and achieving the goal of reaching the best quality of services.
- Providing guidance centers and support for pilgrims in Mecca and the holy sites through self-service devices.
- Supporting decision-making to improve the quality of services provided to pilgrims throughout the season.
- Provide effective channels of communication between the parties involved in serving the guests of the Rahman.
- Working to achieve the appropriate revenue return for shareholders by improving the quality of services provided.